Our Founder

Zeze Peters is the founder and CEO of Beam.city. He is a Cornell-educated rocket scientist who spent the last 15 years building simple solutions for complex problems in applied AI, eCommerce, big data platforms and consumer goods for private and Fortune 1000 Companies.

Our Story

We believe digital advertising can be easy. That is why we built DNA - a powerful yet easy to use digital ad platform. We're a team that unites advanced engineering principles with behavioural science to enable marketers to uncover deep insights and connect with their customers easily.

Zeze Peters

Founder & CEO

Meet The Team

Midhun Palasseri

Director of Engineering

15 years of leading teams in building advanced architectures.

Shinu Dharmaseelan

Creative Director

16 years of designing beautiful content.

Zainab Bisiolu

Data and Ops Manager

That thing you want done? It's done.

Paige Campbell

Marketing Associate

Ensuring excellence in our marketing and customer experience efforts.

Veena Mekkatt

Lead Software Developer

10 years of experience in optimization, advanced integrations and team leadership.

Binny Samuel

Senior Software Developer

5 years of Web, Standalone and Mobile App Development.

Evan Davies

Operations Analyst

Coordinating company-wide project management and data analysis.

Joanna Armas

Marketing Intern

Assisting with market research and social media campaigns.